Women & Philanthropy Podcast – Episode 1: Demographics

Campbell & Company teamed up with the Women’s Philanthropy Institute (WPI) at the Lilly Family School of Philanthropy to produce a four-part podcast series that combines academic research with real-world experiences and advice.

Each episode focuses on a different aspect of women’s philanthropy, sharing research findings from WPI and on-the-ground experience from a development leader and a Campbell & Company team member. Join us as we explore how gender impacts philanthropy and what you can do to build stronger relationships with your female supporters.

Our first episode focuses on how demographics impact philanthropy—with an emphasis on how and why gender matters.

Discussion topics include:

• How charitable giving differs by gender
• Why this research should matter to development leaders
• How nonprofits can use this information to boost their fundraising results

In this conversation, Campbell & Company’s Executive Vice President Julia McGuire speaks with Assistant Vice President for Philanthropy and Strategic Engagement Ellen Zegarra of Baldwin Wallace University and Interim Director Andrea Pactor of WPI.

Listen to the full podcast below: